How-to videos are becoming a huge new Web 2.0 category, with lots of start-up activity and millions of views for top productions. Some instructors are making good money, too.
A new class of social media aggregation tools is enabling people to tie together their activities in blogs, social networks, Twitter and other forums. The resulting feed is called a "lifestream." Dosh Dosh digs into FriendFeed, which is the current market leader.
Facebook vs. Twitter and Communities in General - Direct2Dell
Dell's chief blogger compares Twitter to Facebook and tells why he likes Twitter better. Lionel Menchaca's bulleted list of the pros and cons of each service will have a lot of people nodding in agreement. The comments are useful, too.
Menchaca points to this instructive video that explains the appeal of Twitter in 2 1/2 minutes. I think there's a lot more to Twitter than this, but for those people who just don't get the appeal, this video is a nice summary.
Can User-Generated Content Generate Revenue?
EMarketer says user-generated content isn't a fad any more: "The number of user-generated content creators will rise from 77 million in 2007 to 108 million in 2012. The number of consumers of user-generated content will increase from 94 million in 2007 to 130 million in 2012." The similarity of these numbers would indicate that the majority of people who are consuming user-generated content are the ones creating it. Still, eMarketer sees ad revenues for the category exceeding $800 million by 2012.
Consumers in Chrysler’s Boardroom?
Ted Mininni comments on Chrysler's new Customer Advisory Board, which aims to bring 2,000 customers and prospects into a dialog about the company's products. He asks what took Chrysler so long.
